As CEO of Kochstrasse Agentur für Marken GmbH, Daniela Reeh deals with brands, products and customers every day anew. In doing so, she shines a light on purchase processes, customer needs and the optimal communicative support of a purchase process. Together with the 60-strong team from Kochstrasse, she finds outstanding creative solutions based on neuroscientific insights. For this there were even 12 German Design Awards in 2019 for customers like TUI, Lornamed and VW. Previously, Daniela Reeh worked in various marketing positions on the customer side, such as Apollo-Optik, Barmenia Versicherungen and Mercedes-Benz.
As a mother of two little daughters, Daniel Reeh also knows what it's like to balance job and family life.