Daniel Possler is a research associate at the Department of Journalism and Communication Research of the Hanover University of Music, Drama and Media. He teaches and researches topics including Media Entrepreneurship and Data Driven Business Model Generation, Data Science methods (especially text mining and machine learning) as well as the psychological experience of new media technology (especially VR-Gaming). He is part of the Media Entrepreneurship program, an annual pre-seed / ideation program at the Hanover University of Music, Drama and Media